Sunday, March 11, 2012

6:39 AM - ,,,,,,,,, 2 comments

Top Effective Celebrity Endorsers

From clothes to foods and even laundry soaps and dish-washing liquids, we see different faces of celebrities endorsing what they say was the best brand or product to use on our everyday lives. Sometimes they are effective, other times they are not. we base if an endorser is being effective on their ad on to how many times they appear in endorsing different products. To know who really is the best endorser, below is a countdown on who people and advertising companies trust the most. (Based from YES! Magazine's Top 20 Celebrity Endorsers and the authors manual counting of TV Ads.)

1. Kris Aquino

"San Marino Corned Tuna Endorsement"

Being on top of the list, the Queen of talk had yet again proven how effective she is on convincing and relating to people. Endorsing over 21 products in the year of 2011, the Queen of talk claims on her talk show Kris TV that the reason why she is the most sought-after endorser is she truly uses what she endorses.

Product Endorsements: Maggi Magic Sinigang, Nido Milk, Petron Gasul, Pantene Shampoo, Downy Fabric Conditioner, Olay Facial Cream, Olay Body Soap, Fiesta Noodles, Safeguard Soap, Nestle Ice Cream, Mang Tomas, Eight O' Clock Powdered Orange Juice Drink, Goldilocks, Glaxo Smith-Kline,Magnolia Chicken Station; (print and billboard) MET-C Whitening Capsules, Boardwalk, Figlia Shoes,Magnolia Nutri-Oil, and Philip Stein. (Source: YES! Magazine)


2. Kim Chiu



From being a reality star to a full-blown drama actress, Kim Chiu had grown to become one of the most idolized and promising artist in the Philippines. With her inspiring true to life story of being a nobody to reaching her dreams under the public eye, she is most fit to be one of the best product endorsers in the whole nation.

Product Endorsements: Rejoice Shampoo, Whisper Sanitary Napkins, Goya Chocolate, Coke, Nescafe Classic, Chowking, Payless Pancit Shanghai, Olay Body Bar, Skin White 3 in 1 Face Powder; (print and billboard) Bench Apparel, Cherry Mobile, Monami Gel Pens, Adidas, Unisilver Jewelry, SMDC Properties, Charms & Crystals, Faces & Curves

3. Anne Curtis and John Lloyd Cruz


Both versatile actors, Anne Curtis and John Lloyd had set to prove they can endorse anything and can do anything for an endorsement. John Llloyd had become a magician on his Magic Fillings Commercial, and an action star on Greenwich. While Anne Curtis had started becoming a "Singer" through her Palmolive Naturals endorsements. With their showing that they can do anything "out of their boxes" more commercials are sure to come out for them.

Product Endorsements: (Anne Curtis)Loreal, Smart Unli Post Paid, SMDC Houses, SM Accesories, Olay Natural White, Folded and Hung, Natasha, Palmolive Naturals Soft and Moisture, Whisper Cottony Clean, MyPhone, Greenwich Lasagna, GSM Blue, Magnolia Light Drink, Swatch Skin, Posh Nails and PrimmaDonna
(John Lloyd Cruz) Sun Cellular, Greenwich Pizza & Pasta, Head & Shoulders Shampoo, Lucky Me Noodles, Biogesic, Magic Crackers, Tropicana Fruit Burst, Direct TV USA; Natasha Casual Apparel, Adidas, Swatch, Banana Peel Footwear, Urban Bags, Cherry Mobile, Joel Cruz Signature Perfume, Face and Curves

4. Sarah Geronimo and Piolo Pascual


Considered to be both on the top of their game, Pop Princess and Actress Sarah Geronimo and Top and Controversial actor and singer had all their shows high-rated or in case of concerts, a sold-out With being on top, it is unarguable that may companies wanted them as representation and endorser of their companies.

Product Endorsements: (Piolo Pascual)Real Leaf Green Tea, Century Properties, Bench Clothing, Banco De Oro, Clear Anti-Dandruff Shampoo, Century Bangus, Century Corned Tuna, My Phone, Centrum Multivitamins, Sunlife Insurance, Speed Babad Detergent, Quickchow Instant Noodles, NTT Phone Card; (print and billboard) Belo Medical Group, Timex Watches, Sky Travel, Jewelmer, HBC
(Sarah Geronimo) Sunsilk Shampoo, Charmee Feminine Protection, Elaia Vitamin E, Selecta Ice Cream, Globe Cellular Services, 555 Canned Tuna, Xtreme Magic Sing, Jollibee, Americatel, Cebuana Lhuillier Pawnshop, MyPhone, Nescafe 3-in-1, Belo Medical Group and Belo Essentials; (print and billboard) Natasha Beauty, Unica Hija, X-Play online gambling

5. Marian Rivera


A very pretty face and alluring body, Primetime Quuen Marian Rivera attracts endorsements like honey to bees. Another factor that makes her appealing to the public and companies is her being controversial. “Despite whatever you hear about her… may kinang siya, e, physically. The female consumer looks forward to buying the products she endorses, not so much because of her personality but more because of her balat,” Laura del Rosario-Dorotheo, McCann Worldgroup Philippines business group director, said.

Product Endorsements: Maxipeel Facial Care, Maxipeel Body Soap, San Marino Corned Tuna, San Marino Tuna Paella, San Marino Sandwich Spread, Honda Motorcycles, Panasonic Appliaces, Real Leaf Green Tea, Smart Talk ‘N Text; (print and billboard) Karimadon Ladies' Wear, Cathy Valencia Skin Center; Knorr Real Sarap Darna capsule

Other celebrities known for being frequently seen in endorsements are:
Judy Ann Santos-Agoncillo,Sharon Cuneta, The Legazpi Family,Vic Sotto,Michael V., Ding Dong Dantes, Ryan Agoncillo and Derek Ramsay.

Thursday, March 08, 2012

3:42 AM - 2 comments

Celebrity Match-Up 2012 Part 1

Celebrities are always the talk-of-the-town. From their soap operas, acting gigs, singing gigs or TV shows to their personal life and love life. People always gives attention to them. with that comparing one person to another  is inevitable. So now i present to you people that caught my eyes and my personal comparisons.

Women of the Hour - Miriam Defensor-Santiago and Anabelle Rama

Both known for having a tough demeanor, Senator and Impeachment Trial Judge Mirriam Defensor-Santiago and Talent Manager Annabelle Rama are now on fire for all the legal cases that are surrounding them. Senator Santiago is now grilling the Prosecutors of the Corona Impeachment and is having memorable fights to the likes of Private Prosecutor Aguirre and prosecution head Rep. Niel Tupaz. Rama, on the other hand is put in the limelight by the libel suite and other cases filed by former friend and talents Nadia Montenegro and daughters.

Most Controversial Magazine Covers-Bela Padilla, KC Concepcion, Charice and Jinky Pacquiao



2012 had just begun but magazine covers for the first three months had proven to be too controversial. KC Concepcion's cover of Rouge puts off to many issues and assumptions for posing for the first time in one piece and holding a cut-off head of a guy, all after her break-up with actor Piolo Pascual. Jinky Pacquiao and Charice's cover on the other hand was claimed to be too photoshopped and doesn't look like any of their normal selves anymore. Bela Padilla's upcoming cover in FHM leaked on the net opens up about racism.

Primetime Queens-Marian Rivera, Angel Locsin, Anne Curtis and Rhian Ramos



Until now, war on whom the Primetime Queen is, is still a question. People online and on streets still asks themselves on who's worthy for the title. Among all the rising stars, outstanding performances from Angel Locsin(Only You, Lobo and Immortal), Anne Curtis(Maging Sino Ka Man, Kampanerang Kuba), Rhian Ramos(Stairway to Heaven, LaLola) and Marian Rivera(Darna, Amaya and Marimar) makes them front runner for the title.

Hollywood


Shocking Break-ups : Ashton Kutcher and Demi Moore and Katy Perry and Russel Brand



It was a shock both for fans and close friends when famous couples Katy Perry and Russel Brand and Demi Moore and Ashton Kutcher called it off. Katy Perry and Russel Brand was rumored to have misunderstanding about Katy's religion on which Russel often makes jabs about and Katy Perry's famous Partying-all-night. On the other hand, Demi and Ashton made a split because of Ashton's infidelity.


Mirror,Mirror and Snow White and the Huntsman



Snow White Stories is sure now a hit, as 2012 produces two stories about this infamous fairy tale. Mirror, Mirror, a comic adaptation for Snow White casts Julia Roberts as the witty and evil Queen and Lily Collins as the Snow White. It is a story where the evil queen(Roberts) steals control of a kingdom and an exiled princess enlists the help of seven resourceful rebels to win back her birthright. Snow White and the huntsman on the other hand, is a gothic interpretation of Snow White that casts Kirsten Stewart as Snow White, Chris Hemsworth as the Huntsman and Charlize Teron as the evil Queen. It's story revolves around the Huntsman ordered to take Snow White into the woods to be killed winds up becoming her protector and mentor in a quest to vanquish the Evil Queen.


There you have it folks, I'm sure you agree with all the comparisons that has been written above. More comparison would be made as the year continues, so you better hold on tight and wait for the new batch. 

Wednesday, March 07, 2012

6:38 AM - , No comments

Covers Uncover

Nowadays, many celebrities pose for certain magazines. Many believed that posing for a magazine makes them popular and controversial. True enough, lots of celebrities today become contentious just because of posing in a magazine.

Controversial magazine covers have always been an issue in America. But here in the Philippines where people are more sensitive, editors should be reminded of what to put and what to do with design, lay-out and editorial. We, at Everybody’s Journal, gathered several magazine covers that have been controversial not only in today’s time but also throughout the years.

Maybe some controversial covers have worked and sold more magazines, or won awards for the editors who made the decision to go to press with them, others were embarrassments that the publication had to either apologize for, or fire an editor over. So before that happens, you need to read this article to get a clear idea on how you would design your own magazine cover.  


 
TIME MAGAZINE (1966)
First off, this cover was really offensive. No celebrity may have posed for this cover but the lines itself are somehow unpleasant, especially for the believers. But anyway, the related article concerned the “death of god movement” that had sprung up in the 1960′s. The cover and article infuriated readers.



 
ROLLING STONE (1993)
Here's another controversial and hot issue published by Rolling Stone magazine. Janet Jackson poses with his breast cupped by anonymous hands from behind. Pretty gross but that's how liberated Americans are. As a matter of fact, this cover became the greatest music images in the nineties. 




ROLLING STONE (2006)
Kanye West posed as Jesus with crown of thorns. The magazine's article on talks about the unpredictable and contradicting side of the rapper and his music. This might be insulting for the faithful followers of Christ, but take note this became a sold-out issue in the year it was published. 


THE NEW YORKER (2008) 
This cover made by famous New Yorker cartoonist Barry Blitt gathered a lot of critics by both Mccain and Obama camps during the 2008 US election. The piece merely wants to spoof the alleged lob at the couple by their detractors, however, its inopportune appearance during a campaign didn’t have Obama’s supporters laughing as hard as the magazine intended. 


NEW HUMANIST MAGAZINE (2011)
Ricky Gervais, an atheist that posed like crucified Jesus. Well, this one definitely raised the eyebrows sensitive Christian groups.




PREVIEW AND MEGA MAGAZINE (2012)
Another controversial magazine cover from the Philippines involved international singing sensation Charice Pempengco and world-renowned boxer Manny Pacquaio's wife, Jinky Pacquiao. This covers both became a hot issue because of the accusation of photo editing. Meanwhile, both publications admitted that the photos are edited though not totally.  



ROGUE MAGAZINE (2012)

Not only in America has that controversial magazines existed, these can also be found here in the Philippines. After KC Conception's heart-pounding break-up with Piolo Pascual, Sharon Cuneta's daughter decided to pose for a sexy pictorial in Rogue magazine. This sexy yet artistic cover resulted to rumors that she's still bitter with that break-up and was becoming a little rebel. While many of her fans were surprised by this "rebellious act", several men thought that it was time for KC to unveil her sexy and yummy body. 


FHM MAGAZINE (2012)
Still in the Philippines. Bela Padilla, forget her dream of becoming a finalist for Bb. Pilipinas as she posed for a well-known men's magazine. With the tagline, "Stepping out of the Shadows", this cover cached the attention of the press not only here but also abroad. The cover is accused as racism because of the black women surrounding Bela, the only white woman. Because of these allegations, FHM publication was forced to change the cover of the March Edition magazine which  happen to be their anniversary edition.  This magazine cover definitely literally define the Don't-Judge-A-Book-By-I'ts-Cover as both the publication and Bela said that racism was not the intention of the cover. However, they immediately apologize to the public. 

Now that you know the most controversial magazine covers for Everybody's Journal, you can also share us the covers you think should be included in our list. 




5:18 AM - ,,,,,, No comments

Art and Technology: Mrdoob.com




Some call it a funny site, some say it is an inspirational site. Whatever good adjectives can be given to this site is 100% true. Mrdoob.com offers fantastic and awesome works that surely entertains any visitor who stumbles in this great site of art.

The first thing that will welcome you is The Single Lane Superhighway. You will see drawn cars driving their way on that single lane. You can draw your own car there, but unfortunately, the 50, 000 cars goal has been reached and drawing cars has been closed now. But don’t worry, there are still more to see!

One of the popular features in Mrdoob.com is Harmony. This is just like paint, you can draw anything in it and you can even download it once you are done.


Another one is Google Gravity. You will be brought to the Google search engine site and once you type in search bar and enter it, everything on the site will drop down. Some results of your search will fall as well. Google Sphere also shares the same features except that instead of falling down, everything on the site will revolve around the Google logo.

The man behind this is Ricardo Cabello. He lives at Barcelona, Spain and pursued Electronics and later studied Arts. The origin of the name ‘Mrdoob’ came when someone called him “Mister Doob”. He usually names his IM with do_ob, dõ_õb, dò_ób, dê_êb, d=_=b, signifying the letters d and b as his headphones and the two o as his eyes. He stated that he usually wears his headphones so that he can concentrate on his works.

There are still many features and developments to be awaited for in mrdoob.com. So for the meantime, why not sketch or watch his amazing works while relaxing? Visit mrdoob.com now!

Tuesday, March 06, 2012

6:23 AM - ,,,, No comments

Careers Online

The Internet not just only gives us entertainment and information, but also provides some jobs which can be done while being comfortable at your very home. And here are ways to earn money with just a click!

One of the easiest ways to earn money is to participate on taking online surveys. Many companies do surveys and pay the participants just for their opinion. Just be careful for phony websites who obviously after scamming.

Blogger? Then earn some followers and create interesting posts to be able to join the ever popular Google Adsense, which is an affiliate pay per click program. If a blogger had lots of followers, for every view and hits that his website gets, it corresponds to his earnings. And what’s more, it is free. No need for anything that will bleed your pockets except your communication skills.

There is also Data Entry jobs. Data Entry is an act of transcribing forms of data into a computer program then transmitting that data using the Internet. It also includes proofreading texts, editing of information and maintaining databases. The good side of this job is that it usually offers flexible scheduling which allows people to work whenever they want. The downside of this is that this is too popular that even fraudulent sites use this as a means of scamming people.

Want to get rid of unnecessary things in your home? Then sell them on eBay and let others benefit from it. You don’t have to think about scam sites and also, you don’t need to worry about the crowdedness in your house as well.

There are many ways to earn some money online. You can even show and sell your forte online. But to make things short, all must be wary to what websites you click. Look for reviews first. Know the pros and cons of websites you want to enter. This will greatly help anyone who doesn’t want to be robbed online.

Monday, March 05, 2012

10:25 AM - ,, 2 comments

Top 10 Social Networking Sites

Studies shows that people using the world wide web spends most of their time in Social Networking Sites or SNS. Other features like games and others are secondary. With that I present to you the list that you, I and almost all people get addicted to.

At the Tenth Spot is Pinterest.com

Not all of us may have heard of it but in the U.S. it had already grown like wildfire. In just a matter of two years this site had already reached over 10,000,000 hits and good feed backs and reviews for the sites are tremendous.
Pinterest.com is an invitation-only site that lets its users create scrapbooks and to share and organize images of products and the things that you love.
It is addictive and fun to use, that is why it is not surprising to see its popularity grow in a phenominal phase.
You can find a tutorial of how to use Pinterest.com on the link below.
 (Credits to Tristan Higbee of Blogging Bookshelf.com)

Running for the 9th spot is MyLife.com

Want to know if someone is searching for you and you want to reply as soon as possible? Then use MyLife.com. MyLife.com(formerly called Reunions.com) is created for you to Find, edit, and monitor your public information for FREE! It has features that makes you search for people you can't find anywhere. it also gives you alerts if someone happens to look for you. It also lets you share infos across other social networking sites like Facebook, Twitter and MySpace.
At November 2011, it reached 24,765,524 users since it was founded by Jeffrey Tinsley in 2002.
This site's main goal is to be able to have reconnections to ones you have lost touched to.

Eight on the list is MyYearbook.com

MyYearbook is a social networking site that makes meeting people fun and easy online or even in your mobile phone. It has interesting features like blind dates, match, owned combined with games virtual goods, social applications, and a robust virtual currency called “Lunch Money” to facilitate introductions and break the ice. It even has a live feed that lets yo show yourself live to anyone you choose. It also has live stream television, which only now works for countries like the U.S.A.
Just from it's tagline, Friends.Flirts.Fun, it had produced over 44,962,154 users in November 2011. Geoff Cook, Catherine Cook and David Cook founded this youth themed site.



For the Seventh Spot is Ning.com

Known as the largest platform for making social networking sites, Ningin.com boasts of more than 60,000,000 users worldwide. this site is founded by Gina Bianchini and Marc Andreessen in 2005. 
It is often used by Top organizers, marketers, influencers, and activists to create a social destination for their ideals. 
Ning spans categories including politics, entertainment, consumer brands, small business, non-profits, education and more, connecting over 74 million people around the globe with the topics they are passionate about.
As of now, almost 90,000 social websites, known as Ning Networks, runson the Ning Platform.


For the sixth position is famous subsidiary of top search engine Google, Google+

Very new but undeniably a big hit. Google+ only launching last June 2011, gives off a record-breaking success with a32,000,000 current users. This has a slogan that says “Real-life sharing rethought for the web social networks.” Google+ is created by the Google Inc to rival the popularity of Facebook. 
Google+, as Google says is a combination of all the sites we are using. the idea is only to make it better.
to help you understand more of Google +, click the link below.



Lying on the 5th spot is Tagged.com

Since being launched in October 2004 by Tagged.Inc,it already has 25 million users worldwide. This site is popular for its features virtual gifts, sharing tags, browsing people and playing games. 
Tagged has acquired the social and instant messaging client Digsby and the gaming application WeGame. 


On the fourth spot is the infamous MySpace.com

With a whooping 54,000,000 users in studies conducted at November 2011, MySpace is one of the Larget not only social networking site but website in the whole World Wide Web. It  was founded in 2003 and was acquired by News Corporation in July 2005 for $580 million.From 2005 until early 2008, Myspace was the most visited social networking site in the world, and in June 2006 surpassed Google as the most visited website in the United States.In April 2008, Myspace was overtaken by Facebook in the number of unique worldwide visitors, and was surpassed in the number of unique U.S. visitors in May 2009. Since then, the number of Myspace users has declined steadily in spite of several redesigns. As of December 2011, Myspace was ranked 138th by total web traffic.(from Wikipedia.com)
This website offers an interactive, user-submitted network of friends, personal profiles, blogs, groups, photos, music and videos internationally. 

Third, LinkedIn.com

LinkedIn.com is a social networking site that mainly caters to professional users. Its slogan “relationships matters” about 115.8 million users benefit LinkedIn since it was launched in May 5, 2003. Reid Hoffman, Allen Blue, Jean-Luc Vaillant, Konstantin Guericke are the founders of this famous site.
It is now considered to be the World's largest Professional Network. It  allows its members to create business contacts, search for jobs, and find potential clients. Individuals have the ability to create their own professional profile that can be viewed by others in their network, and also view the profiles of their own contacts.


Being one spot shorter from the top, Tweeet, Tweeet, Tweeet! Twitter.com

Probably the biggest social network to have celebrities all around the world to use it. Twitter.com, founded by Jack Dorsey, Biz Stone, North Glass and Evan Williams has now about 200,000,000 users. It is used to update people with current events in your life and follow people and icons. Twitter most of the times become the place where intrigues, news and events first took place.

And at the Top, of course no one can say that I am wrong, is Facebook.com


Facebook.com is founded by former Harvard Student, Mark Zuckerberg with the help of his computer science classmates Eduardo Saverin, Dustin Moskovits and Chris Hughes. This social networking site started off as something, the founder Mark did to release off boredom. It then spread like virus through out Harvard University and  then to Yale University and before he or anyone knows it all throughout the world.

Facebook now has over 750,000,000 users on the whole wide world. It has features like creating profile, sharing photos, videos and more. Making friends is no longer a hard job with this site.What made it more exciting are other features like games, chatting and many more.


Thursday, March 01, 2012

5:34 AM - ,,, No comments

The Country's Problem (Part II) : Oil Price Hike


The government should address the country’s problem about oil prices before it totally ruin the economy.  

Aside from Electricity prices, another thing that has been steadily increasing is the oil price.  From the start of 2012, at least five oil price hikes have been implemented in the country. It was all because oil prices have also increased in the world market due to the chaos happening in the Middle East and the West. However, the threatening prices of gas and diesel have brought torment to the public.

Of course, the primary affected whenever there will be an oil price hikes were the motorists and commuters but all of us were really affected by it. How? Simple, all of us people living; breathing and moving were affected by oil price because we all go to different places. We can’t just walk, we have to ride. Aside from that, when prices of gasoline increase, definitely prices of other products will also rise. This was because products of different cities were transferred and delivered to the markets. Transportation is also included in the cost.

In the Philippines, several transport groups have condemned the oil price hikes. In an interview, Pasang Masda blames the government for not doing anything and for being powerless regarding this problem.  They said that PUV drivers were caught in the middle of the situation because commuters don’t want them to impose an increase in fare and yet, oil prices have been increasing. Department of Energy on the other hand defended their side. "Napakahirap for us, kami nasisisi, para kaming PAGASA, sana huwag magalit kung ang bad news ay based on facts....we are not spokesmen ng oil companies, mas kinakatigan namin kapakanan ng consumers."

According to a study, high oil prices could endanger the shaky recovery in advanced economies and small oil-importing countries. Moreover, the manner in which oil prices affect emerging and developing economies has received surprisingly little attention compared with the large body of evidence for advanced economies. The big picture here was that, import bills go up when oil price rises just as said earlier, thus making the problem a bigger one.
So before, oil prices triple its digits, the government should be alarmed with the looming price of oil prices.

To help you get a clear view of how the cost of oil was broke down, visit this site http://www.bbc.co.uk/news/business-15462923 and let us hear from you.  

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